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Psychology vs logo

Logo color scheme

I often ask the customer if he has any specific color scheme in mind when creating a logo.

As a rule, it is argued that a given color is a favorite, but is this a good approach to the subject?

Colors evoke different emotions, determine something different and this happens subconsciously.

What if to describe these emotions? Isn’t it easier to choose a color scheme that is appropriate for the target audience?

I hope I helped with the choice of colors!

About me

Łukasz Matysiewicz –
Digital Artist, UI/UX Designer, Branding Specialist,
WordPress & Woocommere Developer

It will be pleasure to help you create your own brand, website or shop online

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